Day: April 10, 2018
By Will Verboven, Contributing Editor.
I’m sure each one of those quality claims is disputed by competitors and, with beef, there are plenty of claims by a bewildering collection of marketers. Canadian beef merchandisers have been at the retail brand promotion game for a long time, but it has a checkered history, fraught with politics and some reluctance – which is probably the Canadian way.
By Betty Jo Gigot, Publisher.
Oscar Wilde once said, “It is personalities, not principles, that move the age.” That quote was the opening of a story I wrote in August 1989 about Kenny Monfort upon his retirement. The second-generation force behind the massive Monfort organization, Kenny Monfort had an abundance of both personalities and principles.
Aly McClure Contributing Editor.
In the heart of what was once a national park sits a 100-year-old family farm and feedyard in Garden City, Kan. Now called Reeve Cattle Co., the operation is a bustling hive of energy and innovation, always willing to go the next step in improving the agriculture industry.