From Label to Table
April 5, 2022
By Megan Webb, Ph.D., Contributing Editor Approaching a retail case at your local grocery store can be mesmerizing! Some cases have built-in background reflection mirrors, LED
Prime Points
Market Drivers Point to Future Integration
February 4, 2022
By Megan Webb, Ph.D., Contributing Editor Market drivers like the weather, feed resources, logistics, animal disease and consumer behavior continuously influence the beef industry. Like
A New Year Celebration
December 6, 2021
By Megan Webb, Ph.D., Contributing Editor Cattlemen do not often have the time to celebrate, but I encourage you to try to take a moment
Weathering the Storm with Innovative Income Strategies
October 5, 2021
By Megan Webb, Ph.D., Contributing Editor Agriculturalists are the original entrepreneurs and there is no doubt we need to utilize our instincts. We strive to
Beef Trade is on the Table
August 6, 2021
By Megan Webb, Ph.D., Contributing Editor As agriculturalists, we are submerged in annual traditions and labor-rich experiences. For you, these experiences may include weaning, branding,